01. BRAND STORIES
A fresh voice for a new generation
From Dior to Chanel and Flannels to Alexander Wang, Brand Stories is a multi-media journey through the diverse landscape of brand storytelling as featured in Voir Fashion Magazine.
Providing a third party voice for fashion and luxury brands to convey their message to new and different audiences in completely unique editorial ways, each has been selected for its ability to capture something intrinsic to the brand’s DNA. The music has been artfully created by Jia Lee.
CREDITS
Essence of Dior
All Images © Parfums Christian Dior
STORIES in MOTION
Stories in motion is a collection of five carefully curated film shorts.
Each captures the spirit of the visual language, artistic direction and storytelling published through Voir Fashion Magazine and GoldKey Media during my eight year tenure.
Told through multi-media and motion graphics with uniquely authored musical scores – created by graduates of Leeds Conservatoire, they bring to life contemporary themes of daring-to-be-different; female empowerment; diversity; high fashion as art and journeys to celebrity.
02. DIRECTOR'S CUT
Thought-provoking stories
Director’s Cut showcases some of the most audacious and thought-provoking fashion and living editorial stories to appear within the pages of Voir Fashion Magazine, under my artistic direction. Inspired by the manner in which Franca Sozzani told visual stories through Italian Vogue, each editorial was created or compiled to allow storyline to take precedence over product. Sound is created by Jia Lee.
CREDITS
Except where specifically credited below in chronological order, all editorial stories were photographed and fully produced in-house by the creative team at Studio Voir